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Visual composition: wide and ultra-wide
  • Define the logo as 1/3rd of the width of the shorter edge.
  • Place the logo as per the guidelines with 'Y' as the margin of the surface and directly on the image.
  • Due to limitation of space, the arc should be omitted in wide and ultrawide formats, while other brand elements should be retained as usual.
  • Place the brand promise opposite the logo.
      • Place and adjust the image in the defined area.
      • Place the ripple as per visibility, and set the transparency as required.
      • Place the text within the red ring leaving sufficient free space (either white or black) around the text.
      • Follow the same steps for wide and ultra-wide layouts, such banners and ads.
      Wide-format_1.jpg
      Example: Wide format
      UltraWide_Page_1.jpg
      UltraWide4.jpg
      Example: Ultra-wide format
      Link to download ripple .eps files
      Download