The Arc

To safeguard our logo and brand promise, we have introduced a supporting brand element: an arc. It would be preferable to have the arc included in every collateral. It may be white or black. The size of the arc is defined by the height of the CP ring. No transparency is allowed. It can be placed either on the top or the bottom of the page.

The development and the specifications of the arc are shown in the steps below for your information. However, you will not need to create the arc, as they are already available in the templates that you wish to use. The preferred logo position within the arc is the top left or the bottom right corner. The brand promise is always placed opposite the logo and should be aligned with the top or bottom of the logo as shown in the examples here.

Link to download arc .eps files

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