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Logo color usage
The permitted colors for the Chicago Pneumatic logo are Chicago Pneumatic red, black and white. No other colors should be used.
The logo consists of the Chicago Pneumatic ring in red and brand name in white on a black background. The red Chicago Pneumatic ring stands for passion and should be used as much as possible. Therefore, black and white versions of the logo should only be used when color printing options are not viable or when there are no color printing options.
Standard usage
- Preferred use in all collateral
- Preferred for merchandise or promotional material where color printing is possible
Non-standard usage
Black and white
Red background
Light background
- Preferred for single color printing
- Merchandise or promotional material