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3. DIGITAL MEDIA
WEBSITE AND INTRANET BRANDING
Digital banners
Keep our banners clean, simple and focused on a single message. The use of a strong call-to-action is required for websites or hubsites. Online banners have a wide variety of shapes and sizes. Select imagery as per the banner size. It is preferable to keep room for the placement of the Chicago Pneumatic ripple and text.

Banner usage: Website, Social media, Hubsite, emailer and Apsis templates
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Image with ripple

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Text and call-to-action buttons entered through the content management system

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  • It is preferable to have the ripple in digital banners as shown above.
  • The image and ripple can appear together, but the text must not be integrated within the ripple, as it is entered through the content management system.
  • Titles can vary (white or black) depending on the background.
  • Font must be Arial Black; font size can vary as per the need.
  • Call-to-action buttons must always be in Chicago Pneumatic red; titles can vary (white or black) as per the background.
Link to download ripple .eps files
Click here